PRIVACY POLICY

Last updated: 13 July 2026

The Bricklayers Arms respects your privacy and is committed to protecting your personal information. This privacy policy explains what information we collect, how we use it, who we may share it with and the rights available to you.

1. WHO WE ARE

The Bricklayers Arms is a country pub and restaurant located at:

The Bricklayers Arms
Hogpits Bottom
Flaunden
Hemel Hempstead
Hertfordshire
HP3 0PH

Telephone: 01442 833322
Email: hello@wezc9.sg-host.com

For data-protection purposes, the business operating The Bricklayers Arms is responsible for the personal information described in this policy and acts as the data controller.

2. INFORMATION WE MAY COLLECT

We may collect personal information when you:

• Make or enquire about a table reservation.
• Enquire about a private event, celebration or group booking.
• Contact us by telephone, email, social media or through the website.
• Purchase a gift voucher or make another payment.
• Subscribe to news, offers or event updates.
• Enter a promotion or competition.
• Leave a review or provide feedback.
• Visit or use our website.

The information we collect may include:

• Your name.
• Email address.
• Telephone number.
• Booking date, time and number of guests.
• Details of enquiries, messages and special requests.
• Billing and transaction information.
• Marketing preferences.
• IP address, browser, device type and website activity.
• Dietary, allergy or accessibility information that you choose to provide.

Please avoid sharing personal information about another person unless you have their permission.

3. HOW WE USE YOUR INFORMATION

We may use your personal information to:

• Process and manage reservations.
• Confirm, amend or cancel bookings.
• Respond to enquiries and requests.
• Make suitable arrangements for your visit.
• Manage private events and group bookings.
• Process payments, refunds and gift-voucher purchases.
• Provide customer service.
• Send booking confirmations and important service messages.
• Send marketing communications where permitted.
• Operate, maintain and improve our website.
• Understand how visitors use our website.
• Protect the website and business against fraud or misuse.
• Meet our legal, accounting, tax and regulatory obligations.
• Establish, exercise or defend legal claims.

We will only use your information for the purposes for which it was collected, unless we reasonably consider that we need to use it for another compatible purpose.

4. OUR LAWFUL BASES

We process personal information under one or more of the following lawful bases.

Contract

We may use your information where it is necessary to manage a booking, purchase, event or service that you have requested.

Legitimate interests

We may use your information where it is reasonably necessary to operate and improve the business, respond to customers, protect the website, prevent fraud or maintain appropriate records.

Consent

We may rely on your consent for marketing communications, non-essential cookies or sensitive information that you voluntarily provide, such as allergy, medical or accessibility information.

You may withdraw your consent at any time.

Legal obligation

We may use and retain information where necessary to comply with tax, accounting, licensing, regulatory or other legal requirements.

Vital interests

In an emergency, we may use information where necessary to protect someone’s health, safety or life.

5. BOOKINGS AND SPECIAL REQUESTS

When you make a booking, we may collect your name, contact details, preferred date and time, number of guests and any special requests.

Where you voluntarily provide information about allergies, dietary requirements, medical needs or accessibility requirements, we will use it only to prepare for your visit and provide an appropriate service.

Please only provide sensitive information about another guest with their permission.

Online reservations may be processed through a third-party booking provider. The provider may process your information on our behalf and may also have its own privacy policy.

6. PAYMENTS AND GIFT VOUCHERS

Payments and gift-voucher purchases may be processed by an independent payment provider.

We do not normally receive or store your complete payment-card details. Payment providers may collect card information, billing details, transaction information and fraud-prevention information directly from you.

We may keep transaction records where required for accounting, customer-service, tax or legal purposes.

7. MARKETING COMMUNICATIONS

We may send you news, offers and information about events where:

• You have asked to receive them.
• You have given us permission.
• We are otherwise legally permitted to contact you.

Marketing emails will include an unsubscribe option. You may also contact us directly and ask to stop receiving marketing communications.

Unsubscribing from marketing will not prevent us from sending necessary booking confirmations, receipts or service-related messages.

We may retain limited information on a suppression list to make sure that your request not to receive marketing is respected.

8. COOKIES

Our website may use cookies and similar technologies.

Essential cookies may be used to:

• Keep the website working properly.
• Maintain website security.
• Remember your privacy choices.
• Enable booking, enquiry or payment features.

With your permission, we may also use analytics, advertising or social-media cookies to understand website usage and improve our services.

Non-essential cookies will only be used where you have provided the required consent.

You can accept, reject or change your cookie preferences through the cookie controls displayed on the website.

Further details about the cookies used should be provided in our separate Cookie Policy.

9. WEBSITE ANALYTICS

We may use analytics services to understand how visitors use the website.

These services may collect information including:

• Pages visited.
• Time spent on the website.
• Approximate location.
• Device and browser information.
• How you reached the website.
• Links and buttons used.

Where required, analytics cookies will only be activated after you have provided consent.

10. WHO WE MAY SHARE INFORMATION WITH

We may share personal information where necessary with trusted providers, including:

• Website hosting and maintenance providers.
• Table-booking and reservation platforms.
• Payment processors.
• Gift-voucher providers.
• Email and marketing platforms.
• Website analytics providers.
• IT and security providers.
• Accountants, insurers, legal advisers and professional consultants.
• Government authorities, regulators, courts or law-enforcement bodies where required.
• A purchaser or adviser involved in a potential sale or restructuring of the business.

Providers acting on our behalf may only use your information for the services they provide to us and must protect it appropriately.

We do not sell your personal information.

11. INTERNATIONAL DATA TRANSFERS

Some of our technology providers may process or store information outside the United Kingdom.

Where this happens, we will take appropriate steps to protect your information. This may include using:

• A country recognised as providing an adequate level of protection.
• Approved contractual safeguards.
• Another legally recognised transfer mechanism.

You may contact us for further information about the safeguards used.

12. HOW LONG WE KEEP INFORMATION

We keep personal information only for as long as reasonably necessary.

Our usual retention periods are:

• General enquiries: up to 12 months after the last meaningful contact.
• Booking information: normally up to 24 months after your visit.
• Marketing information: until consent is withdrawn or the information is no longer required.
• Website security and server logs: normally up to 12 months.
• Complaint or incident records: according to the nature of the matter and any relevant legal time limits.
• Financial and accounting records: normally six years from the end of the relevant financial year.

Information may be kept for longer where required by law or where necessary in connection with a complaint, dispute, insurance claim or regulatory matter.

13. HOW WE PROTECT YOUR INFORMATION

We use reasonable organisational and technical measures designed to protect personal information from:

• Unauthorised access.
• Accidental loss.
• Misuse.
• Alteration.
• Disclosure.
• Destruction.

Access to personal information is limited to team members and service providers who reasonably require it.

Although we take appropriate precautions, no online system or internet transmission can be guaranteed to be completely secure.

14. YOUR DATA-PROTECTION RIGHTS

Depending on the circumstances, you may have the right to:

• Request a copy of your personal information.
• Ask us to correct inaccurate or incomplete information.
• Ask us to erase your information.
• Ask us to restrict how your information is used.
• Object to certain uses of your information.
• Request the transfer of information you provided.
• Withdraw consent at any time.
• Object to direct marketing.
• Make a complaint to the Information Commissioner’s Office.

These rights are subject to legal conditions and exemptions and may not apply in every situation.

To exercise your rights, contact:

goodfood@wezc9.sg-host.com

We may need to request information to confirm your identity before responding.

15. AUTOMATED DECISION-MAKING

We do not currently use personal information to make decisions based solely on automated processing that produce legal or similarly significant effects.

16. CHILDREN’S INFORMATION

Our website and services are not specifically directed at children.

A parent, guardian or responsible adult should make bookings, purchases and enquiries on behalf of a child where appropriate.

17. THIRD-PARTY WEBSITES

Our website may contain links to booking platforms, payment providers, social-media websites and other external services.

Those organisations operate their own websites and privacy practices. We are not responsible for how an independent third party collects or uses information after you leave our website.

You should review the privacy policy of any third-party website or service you use.

18. CHANGES TO THIS POLICY

We may update this privacy policy to reflect changes to our website, services, suppliers or legal obligations.

The latest version will be published on this page, with the date of the most recent update shown at the top.

19. CONTACTING US

Questions, concerns or requests relating to this privacy policy can be sent to:

The Bricklayers Arms
Hogpits Bottom
Flaunden
Hemel Hempstead
Hertfordshire
HP3 0PH

Telephone: 01442 833322
Email: hello@wezc9.sg-host.com

20. MAKING A COMPLAINT

Please contact us first so that we have an opportunity to resolve your concern.

You also have the right to make a complaint to the Information Commissioner’s Office, the UK regulator responsible for data-protection matters.